It’s often said that technology has made the world a much smaller place. Capabilities such as FaceTime and other video-conferencing, email, texting and other low-cost, globe-crossing instant connectivity that would have seemed impossible not very l...
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Are you looking for new ways to target your audience for your business but are not sure where to begin? Here are ARTÉMIA’s top tips to stand out from the crowd and engage with your audience more powerfully in 2016. 1. Review your segments Fi...
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Live streaming isn’t a new concept. YouTube, for example, has been featuring live videos for a while now, and Twitch, a live video game streaming platform owned by Amazon, has been around since 2011. A study by Cisco underlines the fact that consum...
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With the omnipresence of social media and advances in digital marketing and sales automation, inbound marketing is now the primary marketing strategy employed by organizations. According to a HubSpot study, the number of marketers who state they are ...
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With so many different kinds of content being produced and published on myriad channels and platforms on a daily basis, it can be tough to cut through the noise and be seen and heard by your intended market. That’s where social media audience targe...
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