You may have heard that the Chinese character for “crisis”, interestingly, combines the words for “danger” and “opportunity.” While linguists have debunked that etymology, something about it clearly rings true. What is certain is that t...
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Failure to prepare for the day you hope never comes is a mistake many companies make. Planning for the worst may in fact be the best way to prevent a PR crisis from becoming a PR disaster. Responsible leadership requires having a plan in case somethi...
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