Expert Insights

Strategic thinking for a complex world

Stay ahead with perspectives that matter. From industry trends to communication best practices, our experts share actionable insights to help you lead confidently, communicate clearly, and make informed decisions in high-stakes environments.

A Startup Founder Presenting on a Stage - Storytelling

Why Storytelling is Crucial to Modern Startup Communications Strategies

Learn why storytelling is essential for modern startup communications strategies. Learn how human-centric narratives drive investor confidence, stakeholder engagement, brand scalability, and long-term profitability.

AI in the Workplace: Poor Communication is Slowing Integration

Poor communication and weak change management are slowing AI adoption in the workplace. Learn how leadership involvement, transparency, and adaptive strategies drive successful AI integration.
stakeholder management

The AI MarCom Paradox: Intelligence without Advantage

As AI floods marketing and communications with automated content, differentiation is no longer about speed or scale. Explore why human judgment, empathy, and lived experience remain the true advantage in
business strategy consulting

Surviving Market Expansion for Fintech and Building a Foundation for Product Growth

Explore how fintech startups can survive global market expansion by balancing regulatory compliance and product-market fit while building a scalable foundation for long-term product growth.
Marketing for AI Startups

Marketing in the Age of AI: Turning the Code Red into Competitive Advantage

Discover how AI startups can stand out in a crowded market with marketing strategies that emphasize real consumer value, organic growth and sustainable innovation — lessons inspired by OpenAI’s recent
Municipal official speaking into a microphone during a formal council meeting with charts and documents on the table illustrating CAP scaling for municipalities in a multi-stakeholder governance setting.

A Lesson on CAP Scaling for Small and Medium Municipalities

Learn how CAP scaling helps small and medium municipalities improve planning, resource allocation, and long-term community resilience with practical, actionable insights.
Startup Marketing Services

Marketing Strategies for Startups and Emerging Tech in the Age of “Rage Bait”

In late October, Cluely founder Roy Lee made headlines at TechCrunch Disrupt 2025 after telling a crowd that startups and emerging tech “have to be extreme” in order to stand

Strategic Consulting in San Francisco

How Startups Can Become Contract-Ready Partners for Utilities

Utilities are actively seeking innovative solutions for energy storage, distribution, grid resilience, and sustainability. Technology startups that hope to partner with them need to ensure they are “contract-ready.” Understanding the

The Welcome to Las Vegas sign is shown to illustrate first-time exhibitor tips for CES 2026

CES 2026: 10 Things First-Time Exhibitors Need to Know

Embedded finance is now baseline, not breakthrough. Fintechs must decide whether to own the customer or own the rails.

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