7 Communications Tips for the Holiday Season

The holidays are upon us. Around this time of year both your business and personal schedules are booked with last minute sales meetings and trips as well as holiday festivities. To help relieve some of that pressure and organize your interactions with clients and...

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4 Pioneering Sustainable Trends in Technology

More and more we understand that moving towards sustainable and green options in our personal and professional lives is paramount. This mean changing the way we interact with our technology and, from a sustainability perspective, how that technology interacts with the...

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5 Tactics to Effectively Enter Small Niche Markets

The traditional basics of marketing are pretty straight forward – offer a unique product at a competitive price to the right people in the best time and place with good promotion. This simple principle is often abbreviated as the “Four P’s of Marketing” and works...

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When Should Your Startup Begin a Diversity Program?

A workforce and supplier diversity program provides numerous benefits – benefits that can be extremely helpful to startups in the uber-competitive technology sector. With recent news about the lack of diversity within the tech industry, it should be no surprise that...

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