Failure to prepare for the day you hope never comes is a mistake many companies make. Planning for the worst may in fact be the best way to prevent a PR crisis from becoming a PR disaster. Responsible leadership requires having a plan in case somethi...
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You may have read the news this week that Chipotle, the embattled fast-food chain specializing in burritos and tacos, will be shutting down all of its over 1,900 restaurants in February. The detail isn’t quite as dramatic as some headlines suggest:...
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“All publicity is good publicity,” someone way before the advent of social media once said. But when irate Facebook posts can be shared, and angry Tweets retweeted by thousands in a matter of moments, that paradigm no longer stands. (For an overv...
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