Ask a Strategist: Is My Startup Ready to Launch?
Not sure if your startup is ready to launch? Our strategists answer common founder questions about product readiness, demand testing, positioning, PR and launch planning.
Media Buying: Why You Need an Agency
Media buying is more than purchasing ad space. The right strategy connects audience research, channel selection, placement, optimization and budget decisions to the goals a campaign is designed to achieve.
Why Strong Cyber Incident Response Requires Better Communication
Strong cyber incident response requires more than technical containment. Communications planning helps organizations manage incomplete information, stakeholder expectations and difficult decisions while an investigation is still unfolding.
Integrating Strategic Communications into Cyber Incident Response
Cyber incident response depends on more than technical containment. Organizations need clear approval authority, stakeholder notification processes and backup communications channels in place before an incident begins.
Founder’s Guide: Should You Expand to the U.S. or Grow Your Domestic Market First?
For international startups, U.S. expansion can offer significant growth potential, but a larger market does not automatically mean it is the right next move. These eight questions can help founders assess timing, demand, readiness and opportunity.
Expert Analysis: Healthcare Stakeholder Risk Index
ARTÉMIA’s Healthcare Stakeholder Risk Index examines where pressure is building across access, affordability, care delivery and healthcare technology.
Seed vs. Series A: What 2,258 Funding Rounds Reveal
ARTEMIA analyzed 2,258 Seed and Series A funding rounds to uncover trends in round size, headcount, industries, AI and startup hubs.
TechCrunch Disrupt 2026: What the Agenda Means for Startup Communications
TechCrunch Disrupt 2026 will spotlight scaling, physical AI, digital finance and infrastructure. Here is what those trends mean for startup communications strategy.
When Fractional Marketing and Communications Support Makes Sense for Startups
Learn when fractional marketing and communications support can help startups add strategic expertise, bridge hiring gaps and scale without committing to a full-time hire too early.
Expert Analysis: Utilities Stakeholder Risk Index
ARTÉMIA’s Utilities Stakeholder Risk Index tracks the stakeholder pressures shaping utility communications, regulation, infrastructure decisions and public trust.
How much has ineffective communication cost your company?
Poor communication comes at a cost. See what the latest research reveals and use our calculator to estimate your organization’s annual communication cost exposure.
Medtech Commercialization: What it Takes to Beat the Odds
Learn how strategic planning and clear communication reduce risks in medtech commercialization, and discover what drives success.