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6 Free Resources to Boost Your Content Marketing

Finding fresh and relevant content for your audience isn’t always an easy job. As digital content gains greater importance for attracting potential customers, content specialists can spend hours searching for powerful substance to share with their readers. Creating and curating content on a regular basis can lead to a creative slowdown for marketers as their ability to continually come up with original ideas is challenged.

Here are six free tools that use existing data online to identify potential relevant topics, enabling you to engage with your audience and provide inspiration to avoid the dreaded “blank page syndrome.”

  1. HubSpot Topic Generator

This topic generator, developed by one of the most popular marketing software companies, provides blog post titles by allowing you to insert three nouns in the search bar about the subject you want to write on. They say it themselves, their algorithm isn’t perfect, and so the titles might need some modification. However, they give great insight for additional research and brainstorming. Of course, it is totally free.

  1. Banjo

This nice app instantly organizes the world’s social and digital signals by location, giving an unprecedented level of understanding of what’s happening anywhere in the world in real time. It searches the web for the most trending topics, giving them to marketers so they can quickly tie into events and engage with their audience. This app provides valuable content ideas for businesses and is free.

  1. Klout Explore

Klout helps you create and share content with your audience by providing a measure of your social influence and suggesting content based on a given set of keywords. It provides powerful analytics such as the percentage of your audience that might be interested in a certain topic. Additionally, it offers content creation and scheduling tools. Klout will also track the impact of your content on your readers. There is also a Klout mobile app with free registration.

  1. LinkedIn Pulse

Pulse is a news page on LinkedIn that allows users to gather useful content. It includes customized stories depending on who you follow on LinkedIn. To put Pulse to work aiding your content marketing, you simply just modify the email frequency setting in ‘’Updates and News.” As LinkedIn gains influence as a content platform, Pulse will definitely allow deeper and easier access to meaningful content, surely supplying useful insights and boosting creativity.

  1. ContentGems

The ContentGems platform’s main goal is to accelerate your content marketing by discovering the most valuable content. It monitors the best online sources, including more than 200,000 news sources, blogs and social media accounts, then filters the results depending on your keywords, social signals and other variables without ever leaving the platform. They have different plan levels that range from free to a Business plan that costs $49 per month.

  1. Portent’s Idea Generator

This topic generator works by entering your long-tail keyword in the topic generator bar. The program will come up with an idea for you. It is very practical, with no need to sign up or provide other information. Like a couple of the other topic generators out there, you may need to adjust the titles some. This tool also has some personality to it and won’t hesitate to add some little jokes alongside the topic.

 

By using these tools, you may just find the perfect idea you’re looking for. Most of them use big data and deep analysis to bring you the most relevant and popular content to create and share with your audience. Never stress again about that blank page!



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