The Importance of a Strategic Communications Plan

Strategic planning is crucial to any business, as it organizes specific actions that can lead to the fulfillment of milestones as well as raise awareness about services, activities, or initiatives. A communications plan is a navigation tool that will help you meet...

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2017 Trends in Corporate eLearning

As the popularity of corporate eLearning continues to grow, the trends and uses for it are evolving with it. The advantages of eLearning compared to onsite training is extensive, ranging from reduced training costs, rapid influx of new information, accessibility of...

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Recovery from Disaster: Bay Area Wildfires

Northern California's recent wildfires have sent a shock wave through the entire Bay Area and beyond, leaving damaged lives, businesses, and environment in its wake. Even for California, where wildfires are common, the current state of affairs is considered...

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Localization: What it Means for Your Business

At ARTÉMIA, we’ve been devising localization strategies for clients for many years – both with US companies looking to launch overseas and companies seeking a foothold in the US. With a global network of on-the-ground experts in place, our expertise often extends...

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Utilizing Twitter to Brand your Business

While Twitter has faced the heat from competing social media platforms such as Instagram and Snapchat, it remains to be a powerful force in our online communities. Though it may not seem as such, Twitter is largely used by politicians, celebrities, large companies,...

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