5 FinTech Startup Trends to Keep an Eye On

5 FinTech Startup Trends to Keep an Eye On

Investment into financial technology startups – also known as FinTech – quadrupled between 2013 and 2014, growing from $3 billion in 2013 to $12 billion in 2014, providing a clear indication of the extent to which FinTech companies are transforming the financial...
Virtual Reality Marketing Gets Real

Virtual Reality Marketing Gets Real

If ever an endorsement of a major new tech trend was needed, it couldn’t have come much louder than Facebook’s 2014 $2 billion acquisition of virtual reality (VR) company Oculus VR. In a deal hammered out in just two short weeks, Facebook strategically positioned...
How Should Marketing and PR Work Together?

How Should Marketing and PR Work Together?

Marketing and public relations each have distinct and complementary roles to play within a company to achieve established goals. Traditionally, marketing is focused on driving sales and on implementing the different marketing and advertising campaigns while PR aims to...
7 Ways to Generate Press for Your Company

7 Ways to Generate Press for Your Company

Great media coverage is a blessing for businesses, especially for startups and SMBs. Positive press can significantly boost your sales, aid company growth, and help build long-term recognition and success. While traditional media (television, radio and print) still...
Page 30 of 102« First...1020...2829303132...405060...Last »